Bridgestone Campaign

Million Mile Tires

Buying tires is one the biggest expenses in any fleet. Bridgestone wants its fleet customers to aim high and plan on getting 1,000,000 out of each tire. They’ve got the tires, the technology and the know how to make it happen. This Truck, Bus and Radial campaign teaches fleets how to partner with Bridgestone to lower their total cost of tire ownership.